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It is not a trend for us... Long before 'sustainability' became a line on RFPs, we sourced locally because it made better events - fresher food, more authentic experiences, stronger ties to the people who make a destination what it is.
At the heart of our 'sustainability story' lie genuine partnerships and genuine producers. It's how we've always sourced and worked.
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We spent a day with a long-time partners - the Gürbüz family in Cappadocia, who open their own home as a cooking workshop to show how sourcing decisions actually get made on our programs. No press release, just the suppliers we've worked with for years and why we keep choosing them.
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On the shores of Lake Bafa, this family has been farming organically for more than 40 years - long before the word ever made it onto a menu. Eel caught straight from the lake is smoked and cooked over an open fire; greens picked that same morning from their own garden become the day's salads; a sourdough starter kept alive for decades leavens bread baked in a wood-fired oven. This is an example of sustainability that was never conceived as a strategy - it is simply the way this family has always cooked.
This restaurant has since earned a place in the Michelin Guide & Michelin Green Star Sustainable Gastronomy - recognition that hasn't changed a single thing about the family’s way of working.
For our incentive groups visiting Bodrum, we invite our guests, together with their families, to take part in a hands-on cookery workshop — smoking eel, baking bread and dining at the very same table where meals have been served for generations.
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Sustainability isn't only about organic farming - sometimes it's about not changing at all. In Flower Passage, Yaşar Bey still runs the restaurant his grandfather opened, serving the same way, without cutting corners, for generations. It's a family business that has quietly kept its own line intact while everything around it changed.
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Turquoise Tassel's handwoven pieces are a staple in our incentive group gift selections, we make a point of including them whenever we can. Supporting women entrepreneurs isn't just a nice detail for us; as a company, it's one of the values we care about most. Every piece our guests receive carries that story with it - a small, tangible reminder that a thoughtful gift can also change a life.
We've watched Rojin's workshop grow from a handful of women to a much larger circle, and every order we place helps keep that momentum going. It's one of the easiest ways we know to make an incentive program mean something beyond the trip itself.
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| As the g2o family, we care about continuity in the places we choose to work with, and we hope that the friendships we have built will last for many years to come.
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